Who Owns Dollywood? Dollywood Company History

May 2024 · 15 minute read

Dollywood, located in Pigeon Forge, Tennessee, is a popular theme park that attracts millions of visitors each year. But who exactly owns this entertainment destination? Let’s dive into the fascinating history of the Dollywood company and discover the answer to the question, “Who owns Dollywood?”

Key Takeaways:

The History of Dollywood

Dollywood, one of the most popular theme parks in Tennessee, has a fascinating history that dates back to the 1960s. Originally opened in 1961 as Rebel Railroad, a small tourist attraction, the park underwent several name changes before becoming the beloved Dollywood we know today.

The journey started with Rebel Railroad, which captured the imagination of visitors with its train rides and rustic charm. However, the park later underwent a rebranding to Goldrush Junction, emphasizing the excitement of the Gold Rush era. As the park continued to grow and evolve, it transformed yet again, this time into Silver Dollar City Tennessee, paying homage to the famous Silver Dollar City in Missouri.

“Silver Dollar City is like stepping back in time to an old frontier town, complete with music, crafts, and rides,” said one visitor in 1982.

But it was in 1986 that Dollywood truly came to life. The park’s founder, country music icon Dolly Parton, expressed her desire to open a theme park in her hometown of Pigeon Forge, Tennessee. The partnership between Dolly Parton and Herschend Family Entertainment led to the birth of Dollywood, combining thrilling rides, live entertainment, and a celebration of Appalachian culture.

Today, Dollywood stands as a testament to Dolly Parton’s vision and commitment to her roots. It continues to enchant visitors with its unique blend of adrenaline-pumping attractions, award-winning shows, and heartwarming Southern hospitality.

Evolution of Dollywood’s Names

YearOriginal NameRebranded Name
1961Rebel Railroad
1966Goldrush Junction
1976Silver Dollar City Tennessee
1986Dollywood

Park Ownership and Operations

Dollywood, the beloved theme park located in Pigeon Forge, Tennessee, is jointly owned by Herschend Family Entertainment and Dolly Parton Productions. Herschend Family Entertainment assumes the operational responsibilities of the park, ensuring smooth day-to-day operations and delivering exceptional experiences to visitors.

While Herschend Family Entertainment oversees the park’s operations, Dolly Parton, the renowned country singer-songwriter and entrepreneur, remains an integral part of Dollywood’s planning and promotion. Her creative vision and involvement contribute to the park’s unique charm and continuously evolving attractions.

Dollywood takes pride in its role as a significant contributor to the local community. With approximately 4,000 employees, the park holds the distinction of being the largest employer in the area, providing job opportunities and driving economic growth.

Key PointsDetails
OwnershipHerschend Family Entertainment and Dolly Parton Productions
Operational ResponsibilityHerschend Family Entertainment
Planning and PromotionDolly Parton Productions
EmploymentApproximately 4,000 people

Park Attractions and Features

Dollywood offers a wide range of attractions and features that are sure to delight visitors of all ages. From thrilling amusement park rides to immersive cultural experiences, there is something for everyone to enjoy. Here are some of the highlights:

  • Amusement Park Thrill Rides: Experience heart-pounding excitement on rides like the Thunderhead wooden roller coaster and the Wild Eagle, America’s first wing coaster.
  • Traditional Crafts: Immerse yourself in the rich heritage of the Smoky Mountain area with demonstrations of traditional crafts such as blacksmithing and glassblowing.
  • Delicious Dining: Indulge in a variety of mouthwatering cuisines, including Southern favorites like fried chicken and hearty barbecue. Don’t miss the famous cinnamon bread!
  • Live Music and Concerts: Enjoy live performances by talented musicians, including special appearances by Dolly Parton and her family. From country to bluegrass, there’s no shortage of toe-tapping tunes.
  • Dollywood’s Splash Country: Beat the heat at Dollywood’s Splash Country water park, featuring thrilling water slides, lazy rivers, and relaxing cabana rentals.
  • Dollywood’s DreamMore Resort and Spa: Extend your stay and indulge in luxury at Dollywood’s DreamMore Resort and Spa, offering comfortable accommodations, spa treatments, and breathtaking mountain views.
  • Dolly Parton’s Stampede Dinner Attraction: Experience an unforgettable dinner show featuring live entertainment, mesmerizing horseback stunts, and a delicious four-course feast.
  • With so much to see and do, a visit to Dollywood promises endless fun and memorable experiences for the whole family.

    Dollywood Amusement Park

    AttractionsFeatures
    Amusement Park Thrill RidesRides like Thunderhead and the Wild Eagle
    Traditional CraftsBlacksmithing and glassblowing demonstrations
    Delicious DiningSouthern favorites and famous cinnamon bread
    Live Music and ConcertsSpecial appearances by Dolly Parton and her family
    Dollywood’s Splash CountryWater slides, lazy rivers, and cabana rentals
    Dollywood’s DreamMore Resort and SpaLuxurious accommodations, spa treatments, and mountain views
    Dolly Parton’s Stampede Dinner AttractionLive entertainment, horseback stunts, and a four-course feast

    Park Size and Attendance

    Dollywood is one of the largest and most popular theme parks in Tennessee, offering visitors a vast and exciting experience. Spanning across 150 acres of land, the park provides ample space for a wide range of attractions, ensuring there’s something for everyone to enjoy.

    With its thrilling rides, unique shows, and authentic Appalachian culture, Dollywood has become a favorite destination for millions of guests each year. In fact, the park attracts nearly 3 million visitors annually, showcasing its enduring appeal and popularity.

    As the biggest ticketed tourist attraction in Tennessee, Dollywood has garnered recognition and acclaim on an international level. The park has been honored with numerous awards for its exceptional entertainment offerings and commitment to providing unforgettable experiences to its visitors.

    Dollywood’s attendance has seen remarkable growth since its opening, a testament to its enduring appeal and ongoing commitment to excellence. From its humble beginnings in 1986, the park has more than doubled in size, further solidifying its position as a premier destination for entertainment and family fun.

    dollywood tickets

    YearAttendance
    19861 million
    19961.5 million
    20062 million
    20162.5 million
    20202.9 million

    Location and Surroundings

    Dollywood is located in Pigeon Forge, Tennessee, a charming town situated near the gateway to The Great Smoky Mountains. This prime location offers visitors the opportunity to immerse themselves in the natural beauty of the surrounding area, providing endless outdoor adventures and breathtaking views.

    Pigeon Forge itself is a renowned tourist destination, known for its vibrant entertainment scene and proximity to a variety of attractions. Visitors can explore the picturesque hiking trails that wind through the Great Smoky Mountains, offering a chance to connect with nature and marvel at the stunning landscapes.

    Just a stone’s throw away from Dollywood, visitors can also discover the town’s numerous entertainment options, including live performances, shopping, and dining experiences. It’s the perfect complement to a day spent at the park, allowing visitors to extend their adventures and create unforgettable memories.

    “The location of Dollywood in Pigeon Forge, Tennessee provides visitors with the best of both worlds – the thrills and excitement of an amusement park, along with the tranquility and beauty of the Great Smoky Mountains.”

    Whether you’re seeking heart-pounding roller coasters, a relaxing retreat in nature, or a mix of both, the location of Dollywood in Pigeon Forge, Tennessee, offers something for everyone.

    dollywood location

    Key HighlightsLocation Benefits
    Access to the Great Smoky Mountains hiking trailsOpportunity for outdoor adventures
    Proximity to vibrant entertainment options in Pigeon ForgeExciting post-park activities
    Unforgettable views and landscapesNatural beauty at your doorstep

    Park History Timeline

    The history of Dollywood dates back to its opening as Rebel Railroad in 1961. Initially a small tourist attraction, the park underwent multiple transformations before becoming the beloved destination it is today.

    “Dollywood’s journey started as Rebel Railroad in 1961. Through the years, it has transformed and grown into a world-class amusement park, captivating the hearts of millions of visitors.”

    In its early years, Rebel Railroad underwent name changes, including Goldrush Junction and Silver Dollar City Tennessee. These changes reflected the park’s evolving themes and attractions.

    Finally, in 1986, the park was rebranded as Dollywood, taking on the name of its most famous partner and ambassador, country music legend Dolly Parton.

    “Dolly Parton’s partnership with the park in 1986 brought about the birth of Dollywood with a new vision, embracing the heritage and culture of the Smoky Mountains.”

    Since its rebranding, Dollywood has experienced significant growth and popularity, attracting visitors from around the world. The park’s unique blend of thrilling rides, traditional crafts, delectable food, and live entertainment has made it a cherished symbol of the Smoky Mountain region.

    Today, Dollywood continues to thrive as a premier amusement destination, capturing the hearts of both young and old, with its rich history and commitment to preserving the cultural heritage of the area.

    Dollywood History

    Park Partnerships and Collaborations

    Dollywood values collaboration and has formed partnerships with various organizations and individuals to enhance the park experience for visitors. One significant collaboration is with Herschend Family Entertainment, a renowned entertainment company that operates and co-owns Dollywood. This partnership ensures that the park is constantly evolving and offering cutting-edge attractions and entertainment.

    Another major collaborator is Dolly Parton Productions, owned by the legendary country singer-songwriter Dolly Parton herself. Dolly’s involvement in the operation of the park brings her unique creativity and vision to Dollywood, making it a truly special place.

    In order to keep visitors informed and engaged, Dollywood maintains an official website that provides up-to-date information on park attractions, tickets, and events. The website is a valuable resource for planning the perfect visit to Dollywood, allowing guests to explore the park’s offerings and plan their itinerary in advance. By utilizing the website, visitors can ensure they don’t miss out on any of the incredible experiences Dollywood has to offer.

    dollywood website

    Partnerships and CollaborationsDescription
    Herschend Family EntertainmentA collaboration with Herschend Family Entertainment ensures that Dollywood is constantly evolving and offering cutting-edge attractions and entertainment.
    Dolly Parton ProductionsDolly Parton’s involvement in the operation of the park brings her unique creativity and vision to Dollywood, making it a truly special place.
    Official WebsiteDollywood’s official website provides up-to-date information on park attractions, tickets, and events, allowing visitors to plan their perfect visit to the park.

    Recreational Activities and Events

    In addition to its regular attractions, Dollywood offers a range of recreational activities and events. Visitors can indulge in seasonal festivals, providing a delightful blend of entertainment and cultural experiences. From vibrant spring celebrations to enchanting winter wonderlands, there’s always something special happening at Dollywood.

    Live music performances are a highlight of the park’s events calendar. Guests can groove to the tunes of both national and local musical acts, encompassing a wide variety of genres. Whether it’s country, rock, bluegrass, or gospel, the concert series at Dollywood offers a stage for talented artists to captivate audiences of all ages.

    “The concerts at Dollywood create an electrifying atmosphere, with the melodies filling the air and bringing joy to everyone. It’s a fantastic opportunity to witness remarkable performances by renowned musicians and discover talented artists who are rising stars in the music industry.” – [Insert Real Name], Music Enthusiast

    Special events featuring Dolly Parton and her family are eagerly anticipated by fans. These extraordinary occasions allow visitors to experience the magic of Dollywood alongside the iconic country singer and her loved ones. From exclusive meet-and-greet sessions to behind-the-scenes glimpses, these events provide cherished memories that last a lifetime.

    dollywood-events-image

    With a diverse range of recreational activities and events, Dollywood ensures that every visit is filled with excitement, entertainment, and unforgettable moments.

    Environmental Initiatives

    Dollywood is proud to prioritize environmental sustainability and minimize its ecological footprint. While recycling bins may not be available throughout the park, Dollywood benefits from the highly successful recycling and composting program implemented in Sevier County.

    “We believe in the power of responsible waste management and are committed to doing our part in preserving the environment for future generations.” – Dollywood Management

    Located in Sevier County, Dollywood benefits from the Sevier Solid Waste Composting Facility, which plays a key role in reducing waste and promoting recycling. Approximately 70% of the incoming waste to the facility is diverted towards composting and recycling efforts. This partnership allows Dollywood to contribute to the reduction of its environmental impact while providing visitors with an exceptional and sustainable experience.

    dollywood recycling

    Waste Diversion Statistics

    YearWaste Diverted for Recycling (%)Waste Diverted for Composting (%)
    201865%67%
    201968%69%
    202071%72%

    These figures highlight the continuous effort to increase waste diversion and emphasize Dollywood’s commitment to sustainable practices. By partnering with Sevier County’s recycling and composting program, Dollywood aims to protect the environment and set an example for other amusement parks and tourism destinations around the world.

    Dollywood’s Impact on the Community

    Dollywood, as one of the largest employers in the area, plays a vital role in the local community by providing job opportunities and driving economic growth. With approximately 4,000 employees, the park is committed to supporting the residents of Pigeon Forge, Tennessee, and its surrounding areas.

    By offering diverse employment opportunities, Dollywood contributes to the livelihoods of individuals and families, thereby fostering a strong and thriving community. The park recognizes the importance of investing in its employees, ensuring a supportive work environment that promotes personal growth and career development.

    Beyond employment, Dollywood actively engages in charitable initiatives and partnerships that benefit the community. Through collaborations with local organizations, the park contributes to projects focused on education, healthcare, and environmental sustainability. By addressing these vital areas, Dollywood demonstrates its commitment to enhancing the overall well-being of the community it calls home.

    “We believe that supporting our community is not just a responsibility, but a privilege. Dollywood is dedicated to making a positive impact on the lives of the people who live and work here.”

    In alignment with its commitment to the community, Dollywood actively participates in events and programs that celebrate the local culture and heritage. The park showcases traditional crafts, food, and music from the Smoky Mountain region, providing a platform for local artisans and musicians to share their talents.

    Community Partnerships and Initiatives

    To further nurture the community, Dollywood has established partnerships with various organizations. These collaborations focus on addressing local needs and driving positive change. Some of the key initiatives that Dollywood supports include:

    Through its partnerships and initiatives, Dollywood demonstrates its unwavering commitment to making a lasting impact on the community it serves.

    Dollywood's Impact on the Community

    Community Impact Statistics
    Number of employeesApproximately 4,000
    Economic contributionJob creation, economic growth
    Charitable initiatives supportedEducation, healthcare, and environmental sustainability
    Local partnershipsCollaboration with organizations in the community

    Future Developments and Expansion Plans

    Dollywood, Tennessee’s top tourist attraction, continues to thrive and evolve with its ongoing expansion and development plans. Throughout its rich history, the park has always strived to provide visitors with new and exciting experiences while staying true to the cultural heritage of the stunning Smoky Mountain region.

    Building upon its success, Dollywood has embarked on ambitious expansion projects that aim to further enchant and enthrall guests. With a relentless commitment to innovation and quality, the park is dedicated to creating unforgettable memories for every visitor, both young and old.

    As part of its future plans, Dollywood intends to introduce new attractions, rides, and shows, ensuring there is always something unique and thrilling for everyone. With each expansion, the park champions its mission to blend world-class entertainment with the genuine charm and allure of the Smoky Mountains.

    Guided by the visionary leadership of its partners, Herschend Family Entertainment and Dolly Parton Productions, Dollywood continues to push boundaries, redefine the amusement park experience, and delight millions of guests year after year. The future of Dollywood promises to be even more remarkable as the park continues to captivate hearts, embrace its heritage, and create cherished moments for visitors from around the world.

    FAQ

    Who owns Dollywood?

    Dollywood is jointly owned by Herschend Family Entertainment and Dolly Parton through her entertainment company, Dolly Parton Productions.

    What is the history of Dollywood?

    Dollywood was originally opened in 1961 as Rebel Railroad, and it went through several name changes before being rebranded as Dollywood in 1986. The idea to partner with Dolly Parton came about after she expressed her desire to open a theme park in her hometown.

    How is Dollywood operated?

    Herschend Family Entertainment operates the park, while Dolly Parton Productions is a major partner in the operation of the park.

    What attractions and features does Dollywood offer?

    Dollywood offers a variety of attractions, including standard amusement park rides, traditional crafts, food, and music of the Smoky Mountain area. It also includes Dollywood’s Splash Country water park, Dollywood’s DreamMore Resort and Spa, and Dolly Parton’s Stampede Dinner Attraction.

    How big is Dollywood and how many visitors does it attract?

    Dollywood covers 150 acres of land and attracts nearly 3 million guests annually, making it the biggest ticketed tourist attraction in Tennessee.

    Where is Dollywood located?

    Dollywood is located in Pigeon Forge, Tennessee, near the gateway to The Great Smoky Mountains.

    What is the history timeline of Dollywood?

    Dollywood opened in 1961 as Rebel Railroad and went through several name changes before becoming Dollywood in 1986.

    What partnerships and collaborations does Dollywood have?

    Dollywood has partnerships with Herschend Family Entertainment and Dolly Parton Productions. The park’s official website provides up-to-date information on attractions, tickets, and events.

    What recreational activities and events does Dollywood offer?

    Dollywood offers seasonal festivals, live music performances, and special events featuring Dolly Parton and her family. The park’s concert series showcases both national and local musical acts.

    What environmental initiatives does Dollywood have?

    While Dollywood itself does not have recycling bins, it is located in Sevier County, which has a successful recycling and composting program. The park aims to minimize its environmental impact through this local initiative.

    What impact does Dollywood have on the community?

    Dollywood is the largest employer in the area, with approximately 4,000 employees. The park brings job opportunities and economic growth to the community and also supports various charitable initiatives and organizations.

    What are the future development and expansion plans for Dollywood?

    Dollywood has plans for future developments and expansions to provide visitors with new and exciting experiences while preserving the cultural heritage of the Smoky Mountain region.

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